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Vinnie just can’t have one record label these days. The Less than Jake drummer has launched a new label called Paper + Plastick Records. It will focus on exclusive vinyl, 320 Bitrate and FLAC Digital Music Files.

Here are all the details:

I m an art lover as well as a music lover. I like the immediacy of the digital format, but I hate the facelessness of it. I want to put the art back in the music lover s hands, which is why I m using a more fleshed out digital package on our website. I love the large canvas of vinyl as well; making pieces of collector art, having die-cut shaped records, die-cuts on the cover, and etches on the record. I want the buyer of the music to just be stoked and appreciate the size, sound and look of each album. VINNIE FIORELLO

Musician and entrepreneur Vinnie Fiorello officially announces the launch of his new endeavor, Paper + Plastick Records, based out of Gainesville, FL. Fiorello, who is a founding member of legendary ska/punk band Less Than Jake, and founder/former owner of the successful label Fueled By Ramen (Fall Out Boy, Panic! At The Disco, Yellowcard, Jimmy Eat World) is no stranger to running his own business, as he also has a designer toy line called Wnderland War, as well as an artist management company, SETAFIRE.

The independent label will take a new and alternative approach to music retail by selling the highest digital quality music files available, along with deluxe digital packaging. The label will also only release physical music on exclusive, multi-colored and oddly shaped vinyl, making all Paper + Plastick releases a must have for recording buffs, vinyl collectors and music fans alike.

I think that brick and mortar stores are a dying breed, comments Fiorello. Chain stores are folding and the stores that remain want you to buy a TV instead of showcasing new music. I choose not to worry about the CD. That s also dying, so why try to keep it alive now? I would much rather support independent record stores by putting out independent music in the format that I love, the format that kept and keeps the underground vibrant vinyl.

Fiorello also plans to release music digitally via the Paper + Plastick website, www.paperandplastick.com, weeks before the music will be available on digital retail outlets such as iTunes, Amazon.com and Emusic.com. Music downloaded from retail outlets loose their integrity and bitrate, but music from PaperandPlastick.com will be high quality digital recordings. Two versions of each album will be available for purchase through the website with varying prices.

Standard edition: 320 Bitrate music file
Deluxe edition: Free Lossless Audio Codec (FLAC) music files, hi-res album art, PDF booklets, and videos

Vinyl releases add the Plastick to the label s name, which will also be home to a number of books. Fiorello has already authored a children s book and first Paper release for the company, entitled Sometimes Robots Like Being Robots, which will be available this Spring.

Paper + Plastick has a number of releases in 2009 to be announced shortly, but see below for the current catalogue:

PP001.
Landmines Excess And Indifference / 12 inch
Released August 2008
– Debut album from melodic hardcore rockers based in Richmond, VA

PP002.
Gatorface Sick And Stupid / 10 inch
Released November, 2008
– Orlando punk rock featuring Alex Goldfarb and Richard Horsebites Minino of New Mexican Disaster Squad. The record features artwork by Horsebites and has an etched B-side.

PP003.
Andrew Dost Columbus / 12 inch
Released November 2008
– Former member of Anathallo, Andrew Dost s first solo release. The album is loosely based on Christopher Columbus and features guest appearances from members of The Colour Revolt, The Format and Punchline.

PP004.
Coffee Project Easy Does It / 10 inch
Released February 2009
– An acoustic side project featuring Buddy Schaub of Less Than Jake and Jake Crown of Rehasher.